ICAP 'Charity Day' 2019
We have collaborated with GNA Films and ICAP for nearly a decade, seeking innovative ways to convey the message of ICAP’s annual ‘Charity Day’ to the public, the press, celebrity partners, and other stakeholders. ICAP, also known as, TP ICAP, is a global firm and a key player in the London Stock Exchange Financial Institute. They host an annual charity event known as 'Charity Day,’ headquartered in London, UK, with participation from over 20 other offices worldwide.
ICAP Charity Day is a remarkable fundraising initiative where financial professionals contribute their skills, and ICAP donates 100% of one day’s revenue. Over the past 30 years, this event has raised more than £200 million, supporting over 2,900 charitable causes and directly benefiting more than 7.7 million people globally. Each year, we lead the production teams for London and New York, with previous years, expanding to include Sydney, Singapore, and Hong Kong.